A Little About Your Local Travel Expert!
Hello from Gerardo Simonetti with FORTALEZABEACHES.COM...your local connection. We have made it our business to know all the best hot spots on the coast of Ceara and it doesn’t seem much like to work to spread the word about a place we love so much. Here, the paradisiacal beaches are interrupted by imposing sand dunes and sprinkled with quaint fishing villages that offer not only delicious fare, but also their own cultural identity. It is a pleasure for us to escort travellers to our many picturesque vistas and share the local traditions. With so many choices of beaches to visit, great food to try and exciting Jericoacoara tours to partake in, we are here to help you make heads or tails of it all and we will fill you in on all our personal recommendations and insider tips.
More about FORTALEZABEACHES.COM…
Gerardo is runs the operation; after travelling extensively all over the world (Europe, Asia, North America, South America, the South Pacific and the Caribbean), he knew for sure that he wanted to settle down with his wife on the Ceara coast. Jericoacoara beaches are without a doubt some of the most splendid in the world and it was an easy choice for him to plant his roots in Northeast Brazil. Gerardo has studied and worked as freelance photographer during his travels and has a knack for visually capturing the essence of a destination through the eyes of its people and its unique aspects of culture.
It was not long after calling Jericoacoara home that Gerardo and his wife became a resource for family and friends who were planning trips to the area. Soon after, they started to help volunteer and church groups to organize travel itineraries along the Ceara Coast. In 2007, they officially registered as a travel agent with the Ministry of Tourism and Fortalezabeaches.com was born with the intention of providing travellers to the area with vital information that is not available on the internet; they seek local perspective. The company have strived to deliver the best information options available in the region in both Portuguese and English. They specialize in all types of Jericoacoara tours along the coast of Ceara (between Fortaleza and Jericoacoara) from a vacation of rest and relaxation to an action-packed schedule filled with exciting Jericoacoara beach activities.
As the Jericoacoara area has been growing in popularity for those seeking an international tropical destination, our awareness and concerns have been rapidly increasing in regards to the negative impact of tourism on the local community. Since we live and work here, we have a personal attachment to these pristine Jericoacoara beaches and want to ensure that we are making a positive impression on the long term effects of local tourism. Most importantly, we set an example; the Jericoacoara tours that we organize are thoughtfully designed to have little or no impact on the local culture, while at the same time giving our guests the opportunity to come into contact with the local people. We aim to be a travel agency that is responsible towards the environment and compassionate to the local communities. Many of our visitors are often taken by surprise when we clean up after other groups or offer a stranded person a ride, but this is simply a manifestation of our basic values and principles.
We invest in the local community by hiring them as local guides and drivers; in this fashion we make tourism an interesting career option for a wider group of people. We also want the local population to see the value in conserving the environment and how measures of natural preservation will in turn benefit everyone. We educate our guests about the local people and we organize visits to schools and local activities or cultural events to create personal, authentic connections between travellers and the people who live along the Ceara coast.
We feel that partnering with whl.travel is a positive direction not only for our company, but also our destination. As the world becomes smaller with the far-reaching power of the worldwide web, it is increasingly easy for travellers to have control of their travel and book flights and hotels from anywhere in the world. At the same time though, nothing replaces the guidance of a trusted local contact, and whl gives fortalezbeaches.com the opportunity to market local travel products and services from a reliable global platform and payment system.
As Gerado proudly says, "I feel very lucky to have been selected by WHL as their representative in Jericoacoara and look forward to both working and exchanging ideas with other representatives across the globe. Working with WHL gives us the opportunity to have a broader reach worldwide and an ever increasing role in sustainable and responsible tourism, which will directly benefit our community as opposed to a giant far off corporation. "
Feel free to contact us if we can elaborate on any of our principles or assist you with your travels in our beautiful home.